BLOG ITALIA
Wednesday July 5 2017
Fiorentina must move on

After weeks of strife in Florence, Chloe Beresford writes an open letter to Viola owners Andrea and Diego Della Valle.

Dear Andrea & Diego,

There is no doubt that as Fiorentina supporters, we are all very grateful for the fact that you saved the club back in 2002. Without you, we acknowledge that the thing that we hold most precious to us would have ceased to exist, or certainly faced a vastly altered future.

During your 15-year reign as owners, we could have even forgiven the fact the side has failed to win a single trophy, if we thought you had matched our effort, passion and enthusiasm for the team that represents so much for us.

The figures suggest that you have invested an average of €14m per season since your arrival, but with Diego personally valued at €1.46bn, is this not a mere drop in the ocean, especially considering what owning a brand like Fiorentina brings to you?

Past history reveals frustration from two of the Coaches that were on the brink of bringing tangible success in Cesare Prandelli and Vincenzo Montella. The latter in particular was even fired for daring to ask for more funds, with that extra investment likely to be repaid with a Champions League finish and the increased revenue that would bring.

But instead you not only continue to let the club stagnate, but cause tension and disagreement throughout, as those you hire make our team look foolish with their unprofessional approach. The blame for these controversies is placed at everyone else’s door, but the common denominator – overseeing it all – is you.

We were relieved to see the back of former sporting director Daniele Pradè when he left, and pleased to see the return of Pantaleo Corvino. After all, he had brought us the likes of Stevan Jovetic, Adrian Mutu and Luca Toni, but it is clear that he has been given an entirely different brief this time around.

In tears at his Press conference and during his final game, our captain Gonzalo Rodriguez clearly did not want to leave the club. If at the age of 33, he was no longer required, he should have been allowed the dignified exit that he so clearly deserved. But in waded Corvino, telling reporters that he had lied when he said that Fiorentina hadn’t bothered to call him to discuss a renewal.

With that incident over and knowing that Paulo Sousa’s miserable tenure had come to an end, we thought there might actually be something to look forward to this summer. How wrong we were. This time it was the turn of the only player left in the squad that represented us as fans, Borja Valero, becoming embroiled in a bitter dispute.

The man with Ponte Vecchio co-ordinates tattooed on his arm said he is heartbroken and unable to sleep, as he maintains that he is being forced out of the club. Of course your henchman Corvino says that it is HIM who wants to join Inter. In all these instances it is your word against theirs, but I know who I would rather believe.

Now our home-grown talent Federico Bernardeschi wants to leave and I can’t say I blame him, nor Nikola Kalinic, who requested a transfer to Milan. Carlos Sanchez, Ciprian Tatarusanu and Milan Badelj are rumoured to be following them through the exit doors, while the departures of Carlos Salcedo, Sebastian De Maio, Cristian Tello and Josip Ilicic have already been confirmed. It feels like the rats are deserting a sinking ship.

You might say that you are “overhauling the squad” or something like that, and if this was an isolated incident I could perhaps see some kind of logic in it. But it isn’t. You are ripping the heart and soul out of this football team and are in danger of creating all-out war between yourselves and the supporters.

Putting the club up for sale recently was the right thing to do, but I feel that it was somewhat of a petty, empty gesture in the face of comments from Roberto Cavalli. So I would like to plead with you to do the right thing here.

Yes, we are grateful, but really it’s time to move on and let someone else take over the reins. You have burned all your bridges and nothing you do from this point on will erase the memory of that. Florence, and Fiorentina, deserve so much more.

Yours,

Chloe Beresford

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Have your say...
It is frustrating the sum of fiorentina ambitions is to scrap champions league qualification for the last 10 years. Icon after icon sold on never building on their success or taking advantage of the opportunities that presented themselves. They used to get roughly the same level of revenue as napoli and yet come up short. New ownership is needed whatever the plan was it has failed and when bernardeschi is sold it will plain for all the world to see.
on the 6th July, 2017 at 2:54pm
Fiorentina have so often been on the verge of something big under these owners, but over the last number of years it's taken a nosedive.

They were close to being CL regulars at one point, but those days are gone and new owners are needed.
on the 6th July, 2017 at 12:09am
As a Viola fan, my heart is truly broken to see what has happened to Fiorentina.
And the way Della Valle put the club on sale was surely a justification of how bad they are as owner. So childish. I instantly lost respect to Andrea & Diego.
It will be a tough period for Fiorentina.
Hopefully the club can find new owner soon and that person is capable of running a football club.

We no longer need spoiled "kids" like the Della Valle brothers.

#ForzaViola
on the 5th July, 2017 at 6:35pm
A truly shame what's going on with my beloved team. It's clear the players such as Bernardeschi and Kalinic are no longer happy with the way the Della Valle family and Corvino are running the club, that's the reason the requested to be transfered.

Gonzalo and Borja didn't deserve this kind of treat by the club, i have no words..

I hope some good buyers can arrive soon and start rebuilding the squad, but most important start working in getting back the support and faith of the fans.
on the 5th July, 2017 at 3:17pm
these guys make zamparini look credible. It is just outrageous to see a team torn apart like this especially valero the guy is being forced out of the club and than sued for talking about it. They already lost gonzalo now they want to get rid of their best midfield player top striker and best young prospect. They are running this team into a serie b they may think they are good enough to avoid it but it is a group of demoralized youngsters with a lack of alternatives, a recipe for disaster.
on the 5th July, 2017 at 3:03pm

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