Juventus President Andrea Agnelli says the club’s popularity in Japan is vital in its attempts to expand its global brand.
The Old Lady Chief was speaking at the launch of Juventus Lounge, a café that will be open for 40 days, in Tokyo.
“The passion to wear our colours has always been very strong here,” Agnelli said at the launch, where Edgar Davids was also present.
“Japan will represent a very important market for us in the South-East Asia and Pacific area.”
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