Director general Beppe Marotta insists that Juventus will be able to attract top class players this summer.
The Old Lady did struggle to sign new faces a year ago when Antonio Di Natale, Nicolas Burdisso and Marco Borriello all rejected a switch to Turin.
To make matters even more complicated, Juve have no European football to offer targets this summer after finishing seventh in Serie A.
"Juventus will conserve their appeal, despite the lack of European football," Marotta responded. "All the great champions that we have spoken to are ready to come here.
"Obviously the talks will be difficult because clubs are asking for mad amounts of money, but the players are at our disposal.
"Last year we had to move within smaller margins. It is different this time around. We can move quite early and we can sign a few players for free."
Juve have already swooped for Andrea Pirlo from Milan on a Bosman and are close to doing the same for Sampdoria's Reto Ziegler.
Marotta had a busy time 12 months ago radically changing the playing staff, but he insists there won't be so many moves this time around.
"We had two roads in front of us last year – one was revolution and the other was to spend all of our budget on just two stars," he added.
"There is no proof of how we would have done had we chosen the other path. Anyway, I'm convinced that what we did was right.
"The problem was the environment here, it was depressed, and we opted for big changes.
"What mattered though was to lay the foundations for the future and I think that six or seven of the players we signed can go on to form the base to which to add a few champions."
Think you know your Italian football? Share your knowledge, tips and comments to win cash prizes in OLBG's World Cup tipster competition  - £10,000 to be won!