Friday February 26 2021
How much transfers and closed-door games impacted Juventus’ revenues

Juventus released the official figures for last summer’s transfer window and confirmed they lost about €50m in ticket and product sale revenues so far in the 2020-21 campaign.

Juventus released their financial statement for the first part of the 2020-21 campaign, confirming a loss of €113.7m.

The Old Lady revealed how much the COVID pandemic impacted the club’s revenues for ticket and product sales.

“During the first half of the 2020-2021 financial year, the protraction of the Covid-19 pandemic generated a significant negative impact on revenues (mainly from ticket sales and product sales), which can be quantified in about €50 million; conversely, the impact on costs was not significant, since some savings related to the lack of matches were partly offset by costs related to the pandemic (mainly health safeguards and protective devices),” the statement reads.

The Serie A giants have also revealed the official figures for transfers in last transfer window.

“The transactions finalised in the first phase of the 2020/2021 Transfer Campaign, held from 1 September to 5 October 2020, led to a total increase in invested capital of €43.6 million, resulting from acquisitions and increases of € 43.8 million and disposals of €0.2 million (net book value of disposed rights). Net expenses deriving from temporary transfers came to €9.4 million. Net capital gains generated by the disposals came to € 0.8 million.”

The Old Lady confirmed they could sell some of their players in the future to make up for financial losses.